How New Balance Provides Scalable Retail Support [Case Study]

,

National brands and local retailers can be a powerful duo for driving sales. The trouble is that many brands struggle with creating top-down connection and alignment. One of the main obstacles here is the lack of scalable retail marketing solutions. Why National Brands Often Favor Only a Subset of Retailers with Marketing Efforts Most brands …

Faces of Promoboxx: Meet Navin Jain

,

The Promoboxx team continues to grow! We’d like you to meet our new Senior Enterprise Sales Representative, Navin Jain. We are so excited to welcome Navin to our team, and to get to know him better, we asked him a few questions. Check out the answers below! Tell us a little bit about yourself. I was …

New Balance, Arc’teryx Talk Going Global and Staying Local

,

New Balance and Arc’teryx are two iconic brands experiencing rapid growth worldwide. As they continue to keep their respective brand visions moving on a massive global scale, though, how do they also remain focused on the invaluable specialty retail channel at the local level? This is one of the many questions we recently posed to …

Quick Tips: Better Partner with Retailers for Brand Marketing Programs

,

What do your local retailers care about? What makes them tick? These are questions you need to ask yourself (and your retailers) before even thinking about partnering with them for brand marketing programs. Starting out, you have to make the effort to truly connect with your retailers, identifying and addressing their needs, interests, and goals. …

Faces of Promoboxx: Meet Dan Gentile

,

The Promoboxx team continues to grow! We’d like you to meet our new Product Manager, Dan Gentile. We are so excited to welcome Dan to our team, and to get to know him better, we asked him a few questions. Check out the answers below! Tell us a little bit about yourself. I spent the better …

Charles River Running Charges Ahead in a Rocky Retail Environment [Interview]

,

Welcome to Retailers Rule!, an interview series exploring digital marketing insights from the perspective of local retailers and the brands they sell. Our latest interview features Charlotte Walsh, owner of Charles River Running. Opened in June 2012, Charles River Running is a brick-and-mortar specialty run and walk store located in the heart of Norwood, Massachusetts. …

Experts Offer an Inside Look at Sales Rep-Retailer Success Strategies

,

Sales reps are the crucial link between brands and their local retail partners, providing a direct in-person connection while affirming key sales and marketing initiatives. To gain further insights into this invaluable top-down relationship, we sat down with two experts of the field: Matt Baum, North Region Key Account Manager – Running at Mizuno USA, …

Retailers Rule: A Look Back at 2016 Retailer Digital Marketing Insights

,

Started in 2014, the Retailers Rule! interview series was created to explore digital marketing insights from the perspective of local retailers and the brands they sell, and this year was no different. Over the past year, we have spoken to retailers far and wide across industries, from an auto dealership in the midwest to a …

Year in Review: Our Best Brand and Retail Marketing Content of 2016

,

With 2016 coming to a close, we have put together some of our most popular brand and retail marketing content to help you get ready for the new year, including: Interviews with brand leaders and expert retailers Insightful, impactful case studies Promoboxx product updates Tips and best practices for helping your local retailers succeed at …

LIKE WHAT YOU'RE READING? GO VIP.

Join our community of over 5,500 brand marketers accessing exclusive strategies and tips to make their retailers better marketers. No spam, ever. Just great stuff.


Thank you! You've been signed up.
—The Promoboxx Team

There was an error submitting your information.