Independent Retailers Matter: A Look Back at the Fourth Annual Aligned Conference

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Wow… what a week! We are almost speechless here at Promoboxx… almost! 😉 Last week, marketers came to Boston’s seaport district from all across North America to be a part of the fourth annual Aligned Conference, the only national conference that focuses on strategies to develop alignment between brands and their local retailers. We are …

How The Conservation Alliance Helps Brands Protect The Outdoors

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Image Credit: Theresa Gulliver Promoboxx recently partnered with The Conservation Alliance, an organization of like-minded businesses that support and partner with grassroots environmental organizations to protect wild places for their habitat and recreation values. Through this partnership, The Conservation Alliance is using the Promoboxx platform to provide their member companies with stories about land and …

5 Questions with Aligned Speaker Sheldon Bailey from ADM

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Next up in our Aligned Speaker Series is Sheldon Bailey, Consumer Business Manager at ADM Animal Nutrition. ADM is all about passion, commitment and good old fashioned work ethic, and Sheldon’s role makes him uniquely positioned to speak to the importance of a strong retailer strategy that focuses on digital marketing. Digital marketing plays a …

5 Questions with Aligned Speaker Shelley Kanther from the New England Appliance and Electronics Group

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The Aligned Conference is right around the corner, so we want to introduce speaker Shelley Kanther from the New England Appliance and Electronics Group (NEAEG). Promoboxx partners with the NEAEG as part of their Preferred Digital Vendor Program, which is part of a larger group initiative to help local appliance stores embrace digital marketing. At …

Why Did We Start Aligned?

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The Aligned Conference was started in 2014 to fill a major gap in the marketing conference circuit.  Promoboxx employees were looking for a conference to attend where brands could come together and brainstorm on how they approached the retail marketing channel. We were surprised to find that there wasn’t a single current event that fit …

10 Things To Do While You’re In Boston For Aligned

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We are so excited about Aligned 2017 and all the great panels and events we have planned (schedule will be released late July!). Boston is a truly amazing city, and locals will tell you that September is the best month of the whole year to visit. The Red Sox are playing, the weather is wonderful, …

Why You Should Attend Aligned 2017

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Are you responsible for marketing initiatives with your local retailers and driving more sales through this channel? Discover and learn from other brand and retail marketers at the one and only Aligned Conference, now in its fourth year. If you attended last year you know what a great experience it can be, opening up the possibility …

4 Reasons to Attend Aligned 2017

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Aligned is the only conference that brings together digital trade and retail marketers across all industries to share marketing strategies that empower their local retailers. At last year’s event, attendees learned from, collaborated with, and networked with today’s most iconic brands on retailer marketing and reaching local customers, incentivizing retailer performance, and much more. [Related …

How to Build a Digital Strategy That Drives Retail Opportunities

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Your brand may be executing impressive content, campaigns, and overall strategy on a national level, but are you extending this wealth down to the local retail level? Mollie Surratt, Senior Director of PR, Social Media, and Content at Mohawk Flooring, knows a thing or two about “sharing the love.” As part of her recent session …

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