New and improved Promoboxx Landing Pages! There really is nothing like walking into my local store, being greeted by name, and asked if I’ve finished my renovation project (spoiler: I haven’t). My retailer gets me, and at Promoboxx, we want every consumer to have that type of personal, feel-good experience every time they step into …

Brands are missing out on a huge opportunity if they aren’t investing in local advertising to drive foot traffic to their independent retailers. Every year, people tune into the Super Bowl to catch some football – and feast on the creative ads from well-known brands. The Eli Manning and Odell Beckham Jr. “Dirty Dancing” ad …

Armstrong Flooring, North America’s largest producer of wood and resilient flooring products, has partnered with Promoboxx, and all of us here at Promoboxx couldn’t be more excited! This is the largest retailer participation from a single brand in Promoboxx company history. This year, Armstrong Flooring is taking their local marketing to a whole new level …

With Boston confirmed as a contender for Amazon HQ2, the e-commerce giant has been on my mind a lot lately. (For the record, I believe that Amazon HQ2 would make it harder for Boston startups to innovate, and to attract and retain talent.) I’ll admit, I’m an Amazon Prime member. I use Amazon, a bunch. …

Like so many US cities, Boston is pushing hard to be selected for Amazon’s new headquarters, dubbed Amazon HQ2. This well-intentioned effort is filled with special incentives, but that’s nothing compared to what we’re really putting at risk: our most precious natural resource: our brains. Amazon HQ2 would make it harder for Boston startups to …

Instagram, the mobile-sharing social platform with over 800 million users and 500 million daily active users, is taking local marketing by storm. Its simplicity and engaging use of imagery make it a great platform for any retailer interested in standing out and attracting customers. As social media continues to have impacts on consumer shopping behaviors, …

Last week, Mark Zuckerberg announced that Facebook would begin shifting News Feed rankings in an effort to foster more meaningful interactions on the site. In his post, Zuckerberg stated that “public content — posts from businesses, brands, and media — is crowding out the personal moments that lead us to connect more with each other.” …

Sales reps can be the glue that connects a brand to their local retailers. They can serve as the friendly face of a brand, while also promoting key sales and marketing initiatives at the local level. Sales reps are an essential part of educating retailers about a brand’s products, informing them about what’s going on …

A new year brings the opportunity for a fresh start, a new page and the chance to focus on even bigger and better things. At Promoboxx, we also take the time to look back at the year behind us. As we look at our accomplishments and milestones of 2017, we also look at what has …

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