New and Improved Mobile App for Retailers [Product Update]

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Updated June 29, 2017 Promoboxx has released a new and improved mobile app for iOS and Android to help simplify and streamline the content-sharing process for retailers. The new app will enable retailers to share brand content and campaigns on the go through their phones. Overview of Mobile App for iOS and Android: -Retailer desktop …

Retailer Engagement: Promoboxx Raises the Bar

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Brands work hard to produce great content, but often struggle with retailer engagement. Retailers are busy store owners and digital marketing needs to be simple and easy for them to participate in brand campaigns. This low adoption makes marketing alignment between national and local channels virtually impossible. Retailer adoption and engagement are at the core …

Wigwam Targets Growth with Its Specialty Retailers [Interview]

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With a strong passion for keeping things local, Wigwam is placing a renewed focus on its partnerships with specialty retailers in 2017. Similar to the pride the brand feels with its made in America craftsmanship, its specialty retailers are proud store owners who hand-select quality products that resonate best with their local markets. Luke Otten, Wigwam’s …

CMOs: Why Focusing On Big Box Retailers Is A Big Mistake

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As CMO, you own the promise of your brand, but your retail partners own the experience. Your primary goal is to grow awareness; your pain lies in the disconnect between that awareness and the consumer experience (aka reality). You work tirelessly to address this gap. When it comes to retail partners, there are typically three …

About All Floors Talks Amazon Home Business and Flooring Trends [Interview]

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Here at Promoboxx we love local retailers and look for opportunities to highlight their stories. In our latest Retailers Rule interview, we connect with Tom Heffner, owner of About All Floors. Tom is currently a member of Mohawk’s National Dealer Advisory Council and is well-versed in the flooring industry. Straight out of college he worked for …

6 Essential Tips for Retailer Email Communication

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Email communication can be an incredibly powerful tool to reach your retailers, but it’s only as effective as the marketing and design strategy you use to build the emails. It’s time to take your communications to the next level! Here are six essential do’s and don’ts of email communication that you should consider when writing …

Two Reasons Why You May Be Failing to Engage Retailers

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National brands and local retailers can be a powerful duo for driving sales; the trouble is that many brands struggle with creating top-down connection and alignment. One of the main obstacles here are the failures of broken, out-of-date processes like co-op advertising and digital asset management systems (DAMs). DAMs and Co-Op Programs Fail to Engage …

Over 65% of the Best Running Stores in America Use Promoboxx

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Every year, Competitor magazine partners with Running Insight trade magazine to identify the 50 Best Running Stores in America, recently releasing the annual list for 2016. We congratulate all of the recognized retailers and are proud to say that over 65% of them use the Promoboxx marketing platform to easily promote content for the footwear …

How to Build a Digital Strategy That Drives Retail Opportunities

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Your brand may be executing impressive content, campaigns, and overall strategy on a national level, but are you extending this wealth down to the local retail level? Mollie Surratt, Senior Director of PR, Social Media, and Content at Mohawk Flooring, knows a thing or two about “sharing the love.” As part of her recent session …

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